Services
Marketing & Communications Planning
Having a Marketing Plan is essential for Any Business, Small or Large. It keeps the organisation or charity focused on its aims and objectives, whilst streamlining all the messages, communication channels and tactical activities that are used to promote your products, services and brand to a target audience.
A Successful Marketing and Communications Plan is underpinned by conducting Market Research so that you are aware of your Market, Audience, Competitors and Trends. This ensures your marketing mix efforts are tailored to your customer profile.
All of your Objectives and Marketing Tactics must be Measurable so that you can account for successes, areas of improvement and elements that didn't work - but you tried!
Brand Creation
I can help you with brand creation whether you are:
- A Small Start-Up on a budget looking for a simple logo design, one-page website and some business cards
- A New Business with a larger budget wanting to create a new cutting edge brand
- An Established Company wanting to revamp an existing brand
Copywriting & Website Copy
Writing engaging SEO content will help to retain existing customers and convert new ones. I can provide the following copywriting services:
Web Copy for your website; Blog Content; Marketing Material Copy; Campaign Communications; Product Labelling Copy; Straplines; Agency Briefing Documents and Radio Advertisement Copy.
Social Media Content
Do you have a social media business profile but are not sure what to post on it? I can create a Social Media Communications Plan for your business. I can also assist with Influencer Acquisition to promote your products and expand your brand reach, whilst optimizing return on investment.
Amongst Other Things
If a Marketing Service you require is not listed, let me know what you are looking for and I will endeavor to assist you.
Animal & Pet
Fashion & Retail
Health & Beauty
I love animals and have a natural instinct for undertaking marketing projects within the Animal and Pet Sector for sole traders, non-profit organisations and businesses such as Veterinary Practices, Animal Charities, Dog Groomers, Dog Walkers and Pet Sitters, Pet Stores, Pet Product Businesses, Pet Insurance Companies, Kennels and Catteries. If you run a pet care company, I can help to get the word out about your services.
Health & Beauty
Fashion & Retail
Health & Beauty
Whether you are producing Luxury Natural Body Products, own a Fitness Centre or provide Health and Wellbeing Services, I am able to help you market your business.
Assisting the following practitioners: Doctors, Dentists, Counsellors, Chiropractors, Osteopaths, Acupuncturists, Masseuses, Beauticians, Physiotherapists, Personal Trainers, Nutritionists, Yoga and Pilates Teachers.
Fashion & Retail
Fashion & Retail
Fashion & Retail
What are you selling? Want to increase your sales figures? I can assist with Branding, Marketing and Communications for both Physical and E-Commerce Retailers.
For example: Garden Centers, Supermarkets, Fashion Retailers, Department Stores, Agricultrual Providers, and Small Local Suppliers such as Artisian Drink Manufacturers, Breweries, Cake Makers, Artists and Jewellers.
Maritime
Hospitality
Fashion & Retail
Whether you offer a Ship’s Agency, Yacht Brokerage, Superyacht Charter, Chandlery Store, Sail Making or Boat Building service, get in touch with your marine marketing requirements. I have experience in working with both Commercial and Leisure Maritime Clients and as well as being a keen horse rider, I also love boating.
If you need help navigating the set up of a maritime business or gaining new customers for an existing one, send me an enquiry today.
Equestrian
Hospitality
Hospitality
Horses are my passion. In recent years I have set up a Local Equestrian Online Directory, 'Jersey Equestrian', with an ever-growing Facebook Group and Blog. I am also the Honorary Secretary for the Jersey Horse Association, of which I have assisted with its registration as a Non-Profit Organisation, and all the marketing elements that are attributed, such as, conducting market research, producing a marketing plan, logo creation, social media set up, email marketing and website creation.
Hospitality
Hospitality
Hospitality
Having grown up in a Guest House and learning from my parents as the proprietors, I have knowledge from the ground-up in Hospitality, from Front of House to behind the scenes. I understand how important the ‘experience’ is to the customer and how to cater for their needs to meet their expectations, and exceed them. Whether you run a Hotel, Restaurant, Bar or Coffee Shop and are looking for marketing assistance on a project basis or require some long-term help, contact me.
My Experience
I am a highly motivated, conscientious and communicative individual. I changed career in 2008 from Law to Marketing, in order to use my skills in a more creative environment. Since then, I have gained valuable experience in a range of Marketing, Branding, PR and Creative roles in both employment and as a sole trader.